Privacy Policy
Asvina (UK) Ltd
Last updated: 10 September 2026
1. About this Privacy Policy
Asvina (UK) Ltd respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and protect personal information when you:
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visit a website operated by Asvina (UK) Ltd;
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submit an online enquiry or contact form;
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contact us by email, telephone, post or other means;
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make a business, buyer, supplier or commercial enquiry; or
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otherwise communicate or do business with us.
This Privacy Policy applies to the Pink Panther Wafers website and to associated websites, landing pages and online forms operated by or on behalf of Asvina (UK) Ltd, unless a separate privacy notice is provided.
2. Who we are
Asvina (UK) Ltd is a company incorporated in England and Wales under company number 06806847.
Our registered office is: Unit 7A Wilmington Close, Watford, Hertfordshire, WD18 0FQ, UK.
For the purposes of applicable UK data protection law, Asvina (UK) Ltd is normally the data controller. This means that we determine why and how your personal information is processed. For privacy enquiries or to exercise your data protection rights, please contact: Email: admin@asvina.co.uk
3. Data Protection Law
In this Privacy Policy, "Data Protection Laws" means applicable UK legislation relating to privacy and the processing of personal information, including the UK General Data Protection Regulation ("UK GDPR"), the Data Protection Act 2018, the Privacy and Electronic Communications (EC Directive) Regulations 2003 ("PECR"), the Data (Use and Access) Act 2025 and any legislation which amends, supplements or replaces them. "Personal information" or "personal data" means information relating to an identified or identifiable individual.
4. Personal information we collect
The personal information we collect depends on how you interact with us.
Business and buyer enquiries
When you make an enquiry through one of our online forms or contact us directly, we may collect:
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your first and last name;
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company or organisation name;
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job title or position;
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business email address;
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telephone number;
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commercial sector;
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products or services you are interested in;
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information contained in your enquiry or comments; and
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subsequent communications between you and Asvina.
We ask only for information that is reasonably necessary for us to understand and respond to your enquiry.
Information collected automatically
When you use our websites, certain technical information may be collected automatically, including:
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IP address;
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browser and device information;
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date and time of access;
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pages visited;
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website usage and interaction information; and
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cookie or similar technology information.
This information may be collected by us or by service providers supporting our website.
5. How we collect personal information
We may collect personal information:
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directly from you when you complete an online form;
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when you contact us by email, telephone, post or another communication method;
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when you meet or communicate with us at exhibitions, trade shows or business meetings;
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during the course of a customer, supplier or other commercial relationship;
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through our websites and associated technologies; or
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in appropriate circumstances, from publicly available business sources or professional contacts.
Where we obtain your personal information from another source rather than directly from you, we will comply with applicable requirements to provide appropriate privacy information.
6. How we use your personal information
We may use your personal information to:
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respond to enquiries;
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provide information about our products, services and capabilities;
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follow up on a buyer, supplier or commercial enquiry;
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discuss samples, product development, pricing, availability or commercial opportunities;
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communicate with you about an existing or potential business relationship;
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maintain records of enquiries and commercial discussions;
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manage relationships with customers, prospective customers, suppliers and other business partners;
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administer contracts, orders and transactions;
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operate and improve our websites, online forms and business systems;
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protect our systems and detect misuse or security incidents;
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comply with legal, regulatory, tax and accounting requirements; and
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establish, exercise or defend legal claims where necessary.
Submitting an enquiry form does not, by itself, mean that you are agreeing to receive unrelated consumer marketing communications from us.
7. Our lawful bases for processing
We only process personal information where we have a lawful basis for doing so.
Legitimate interests
For most business and buyer enquiries, we rely on our legitimate interests.
Our legitimate interests include:
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responding to people who contact us;
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developing and maintaining commercial relationships;
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communicating with buyers, customers, suppliers and business partners;
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identifying and pursuing relevant commercial opportunities;
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maintaining appropriate business records; and
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operating and protecting our business and information systems.
We consider whether our interests are necessary and proportionate and whether your rights and interests override our legitimate interests.
Contract
Where processing is necessary to enter into or perform a contract with you, we may rely on contractual necessity.
Where you are acting on behalf of a company rather than contracting with us personally, legitimate interests will generally be the relevant lawful basis for processing your business contact information.
Legal obligations
We may process personal information where necessary to comply with a legal, regulatory, accounting or tax obligation.
Consent
Where the law specifically requires consent, we will ask for it separately. Where we rely on consent, you may withdraw that consent at any time.
8. Business Communications and Marketing
Where you have made an enquiry, we may contact you about that enquiry and about products, services or commercial opportunities that are directly relevant to the business relationship or discussion. We may also communicate with business contacts about relevant products and commercial opportunities where permitted by applicable data protection and electronic marketing laws. You may ask us at any time not to send you marketing communications. Where electronic marketing rules require prior consent, we will obtain that consent before sending the relevant communication. We will not sell your personal information to third parties for their marketing purposes.
9. Our Websites and Wix
Our website is hosted using the Wix platform. Wix provides website hosting and related technology services that enable us to operate our websites. When you visit one of our websites, personal information and technical information may therefore be processed by Wix as part of providing those services to us. We take reasonable steps to ensure that service providers processing personal information on our behalf have appropriate data protection and security arrangements in place.
10. Online forms, Zite and Airtable
We use third-party technology providers to operate certain online enquiry and business information systems.
Our online buyer and business enquiry forms are provided using Zite. Information submitted through these forms is processed by Zite and transferred to Airtable, which we use to organise and manage business enquiries, buyer contacts, commercial opportunities and related communications. Accordingly, information entered into an enquiry form may follow a process such as: Online enquiry → Zite → Airtable → authorised Asvina personnel Zite and Airtable provide technology services that support our processing of personal information. We require appropriate contractual, technical and organisational safeguards where third-party service providers process personal information on our behalf.
11. Other organisations we may share information with
We may disclose personal information where reasonably necessary to:
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website, hosting, form and database providers;
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IT and cloud-service providers;
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email and communications providers;
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professional advisers such as accountants, lawyers and auditors;
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logistics or other service providers where necessary for a commercial transaction;
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government bodies, regulators, courts or law-enforcement authorities where required by law; or
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a purchaser, investor or adviser in connection with a genuine sale, restructuring or transfer of all or part of our business.
We only disclose personal information where there is an appropriate reason for doing so. We do not sell your personal information.
12. International transfers
Some of the technology and service providers we use may process or store personal information outside the United Kingdom. Where our use of a provider involves a restricted transfer of personal information outside the UK, we take steps to ensure that the transfer is made in accordance with applicable UK data protection law.
Depending on the circumstances, this may include:
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transferring information to a country or recipient covered by applicable UK adequacy regulations;
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using approved contractual safeguards;
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using the UK International Data Transfer Agreement or an applicable UK International Data Transfer Addendum; or
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another transfer mechanism permitted under UK data protection law.
Where required, we also consider whether additional safeguards are necessary to provide an appropriate level of protection. You may contact us if you would like further information about the safeguards applicable to international transfers of your personal information.
13. Keeping personal information secure
We take reasonable technical and organisational measures designed to protect personal information against:
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accidental loss;
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unauthorised access;
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misuse;
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alteration;
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disclosure; and
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destruction.
Access to business contact and enquiry information is restricted to people who require it for legitimate business purposes.
We also require appropriate security standards from service providers that process personal information on our behalf.
Although we take appropriate precautions, no internet transmission or electronic storage system can be guaranteed to be completely secure. If you believe that personal information relating to you has been lost, misused or accessed without authorisation, please contact us at admin@asvina.co.uk.
14. How long we keep personal information
We keep personal information only for as long as reasonably necessary for the purposes for which it was collected.
Business enquiries
Where an enquiry does not lead to an ongoing business relationship, we will normally retain the relevant personal information for up to three years after our last meaningful contact, after which it will normally be deleted or anonymised unless there is a legitimate reason to retain it for longer.
Customers, suppliers and ongoing business relationships
Where there is an ongoing commercial relationship, we may retain relevant information for the duration of that relationship and for an appropriate period afterwards.
Legal, tax and accounting records
Certain information may be retained for longer where this is necessary to comply with legal, accounting, regulatory, tax or contractual requirements or for the establishment, exercise or defence of legal claims. Information may remain temporarily within secure backup systems after it has been deleted from active systems and will be removed in accordance with our normal backup-retention processes.
15. Cookies and similar technologies
Our websites may use cookies and similar technologies. Some cookies are necessary for a website to operate correctly. Other technologies may be used for functionality, analytics or marketing purposes. Where applicable law requires us to obtain your consent before using non-essential cookies or similar technologies, they will not be activated until the appropriate consent has been obtained. You can manage available cookie choices through the cookie controls provided on our website. Further information may be provided in our Cookie Policy or cookie notice.
16. Providing your information
You are not generally under a legal obligation to provide personal information when making a business enquiry.
However, certain information may be necessary for us to identify you, understand your enquiry and respond to you.
Fields marked as mandatory on our enquiry forms are information that we consider necessary to process the enquiry. If you do not provide this information, we may be unable to respond properly.
17. Automated decision-making
We do not use information submitted through our buyer or business enquiry forms to make decisions based solely on automated processing that produce legal or similarly significant effects on you. If this changes, we will update this Privacy Policy and provide any additional information required by law.
18. Your Data Protection Rights
Depending on the circumstances and the lawful basis on which we process your information, you may have the right to:
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request access to personal information we hold about you;
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request correction of inaccurate or incomplete information;
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request deletion of your personal information;
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request restriction of the way we process your information;
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object to certain processing;
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receive certain personal information in a portable format;
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withdraw consent where we rely on your consent; and
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complain to the Information Commissioner's Office.
These rights are not absolute and may be subject to exemptions or limitations under applicable law. We will not normally charge a fee for exercising your data protection rights. However, applicable law may allow us to charge a reasonable fee or refuse to act where a request is manifestly unfounded or excessive. To exercise your rights, please contact: admin@asvina.co.uk We may need to request sufficient information to confirm your identity before acting on a request.
19. Your right to object
Where we process your personal information on the basis of our legitimate interests, you have the right to object to that processing in certain circumstances. You also have the right to object at any time to the use of your personal information for direct marketing purposes. If you object to direct marketing, we will stop using your personal information for that purpose. Please contact admin@asvina.co.uk if you wish to exercise this right.
20. Data protection complaints
If you have a concern or complaint about the way we have collected, used or otherwise handled your personal information, you may make a data protection complaint directly to us. Please contact: admin@asvina.co.uk. Please provide sufficient information for us to understand and investigate your complaint. We will acknowledge receipt of a data protection complaint within 30 days, take appropriate steps to investigate the matter, keep you informed where appropriate and communicate the outcome to you without undue delay. We would appreciate the opportunity to resolve your concerns directly. However, you also have the right to raise a complaint with the Information Commissioner's Office (ICO), the UK's data protection regulator.
21. Links to other websites
Our websites may contain links to websites operated by third parties.
We do not control those websites and this Privacy Policy does not apply to the way those third parties process personal information. We recommend that you read the privacy information provided by the relevant third party before providing personal information to them.
22. Changes in business ownership or control
If Asvina (UK) Ltd is involved in a merger, acquisition, restructuring, sale or transfer of all or part of its business or assets, relevant personal information may be disclosed or transferred as part of that process. We will take appropriate steps to ensure that personal information remains protected and is used consistently with applicable data protection law.
23. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in:
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our business;
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the services and technology providers we use;
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the way we process personal information; or
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applicable law and regulatory guidance.
The latest version will be published on our website together with the date on which it was last updated. Where we make a material change to the way we use personal information, we will take appropriate steps to bring that change to the attention of affected individuals where required.
24. Contact us
If you have questions about this Privacy Policy, our use of personal information or your data protection rights, please contact: Asvina (UK) Ltd, Unit 7A Wilmington Close, Watford, Hertfordshire, WD18 0FQ, United Kingdom. Email: admin@asvina.co.uk
